Shackleton ad con Kellifinder gana un León de Bronce

17 campañas ESPAÑOLAS en la SHORT LIST EN DIRECT LIONS

1. I AM FOR SALE
VOLKSWAGEN AUDI ESPAÑA
AUDI A4 AVANT
CP PROXIMITY
SPAIN

2. BIGGER IS POSSIBLE
AGUIRRE NEWMAN
REAL ESTATE
EHS BRANN
SPAIN

3. BOOK WITH EYES
DISNEY BUENAVISTA ESPAÑA
ANIMATED MID SUMMER DREAM
ZAPPING
SPAIN

4. SECURITY
GRUPO EULEN
SECURITY SERVICE
OGILVYONE WORLDWIDE
SPAIN

5. CUSTOMINIZE
BMW IBERICA
BMW MINI
SHACKLETON
SPAIN

6. CALENDAR
BBDO
ADVERTISING AGENCY
TIEMPO BBDO
SPAIN

7. GLASSES
GENERAL OPTICA
OPTICIANS
WUNDERMAN
SPAIN

8. KELI FINDER
CONSEJO DE LA JUVENTUD DE ESPAÑA
ONLINE HOUSING INFORMATION
SHACKLETON
SPAIN

9. TASTE BEFORE OPENING
DIAGEO
CLASSIC MALT WHISKY
CP PROXIMITY
SPAIN

10. TRACTOR TUNNING
CEPSA
AGRICULTURAL DIESEL OIL
SHACKLETON
SPAIN

11. JUST A COIN
SAVE THE CHILDREN
CHILD SPONSORSHIP
SHACKLETON
SPAIN

12. DIUSENBERG
DMR CONSULTING
TECHNOLOGICAL CONSULTANCY
SHACKLETON
SPAIN

13. CUSTOMINIZE
BMW IBERICA
BMW MINI
SHACKLETON
SPAIN

14. FULL OF NOTHING
EHS BRANN
DIRECT MARKETING AGENCY
EHS BRANN
SPAIN
Soluciones integradas

15. KELI FINDER
CONSEJO DE LA JUVENTUD DE ESPAÑA
ONLINE HOUSING INFORMATION
SHACKLETON
SPAIN

Lanzamiento de productos
16. KELI FINDER
CONSEJO DE LA JUVENTUD DE ESPAÑA
HOUSING INFORMATION WEBSITE
SHACKLETON
SPAIN

Loyalti
17. CUSTOMINIZE
BMW IBERICA
BMW MINI
SHACKLETON
SPAIN

6 CAMPAÑAS ESPAÑOLAS EN LA SHORT LIST EN MEDIA LIONS

1. FOREVER TOGETHER
VODAFONE
COMMUNITY RATES
OMD SPAIN
SPAIN

2. ACCIONA
ACCIONA
BUSINESS GROUP
UNIVERSAL McCANN
SPAIN

3. LIVE SMS
NOKIA
MOBILE PHONES
MARKETING VIVO
SPAIN

4. WOULD YOU DRINK THIS WATER?
INTERMON OXFAM
WATER POLLUTION AWARENESS
CP PROXIMITY
SPAIN

5. KELI FINDER
CONSEJO DE LA JUVENTUD DE ESPAÑA
HOUSING INFORMATION WEBSITE
SHACKLETON
SPAIN

6. ALWAYS IN YOUR LUGGAGE
VODAFONE
GLOBAL ROAMING SERVICE
OMD SPAIN
SPAIN

* 21 PIEZAS EN LA SHORT LIST EN PRESS
Y entre ellas tres de nuestras favoritas, Survival,

1. BALL
MASTERFOODS
BOUNTY CHOCOLATE
TIEMPO BBDO
SPAIN

2. LEAN BACK
MASTERFOODS
BOUNTY CHOCOLATE
TIEMPO BBDO
SPAIN

3. BACK
MASTERFOODS
BOUNTY CHOCOLATE
TIEMPO BBDO
SPAIN

4. FORMULA
CHUPA CHUPS
LOLLY POPS
DDB ESPANA
SPAIN

5. DNA
CHUPA CHUPS
LOLLY POPS
DDB ESPANA
SPAIN

6. PIG QUIMICA FARMACEUTICA BAYER ALKA-SELTZER ANTACID TIEMPO BBDO SPAIN

7. CRAB
QUIMICA FARMACEUTICA BAYER
ALKA-SELTZER ANTACID
TIEMPO BBDO
SPAIN

8. EMOTION FOLDER
SEAT
SEAT LEON SUPERCOPA
ATLETICO INTERNATIONAL
SPAIN

9. COW
DAIMLER CHRYSLER - SMART
SMART CAR
CONTRAPUNTO
SPAIN

10. STONES
DAIMLER CHRYSLER - SMART
SMART CAR
CONTRAPUNTO
SPAIN

11. LORRY
DAIMLER CHRYSLER - SMART
SMART CAR
CONTRAPUNTO
SPAIN

12. BARCELONA
HASBRO ESPANA
MONOPOLY BOARD GAME
DDB ESPANA
SPAIN

13. NEW YORK
HASBRO ESPAÑA
MONOPOLY BOARD GAME
DDB ESPANA
SPAIN

14. FISH
FOX TV
TV CHANNEL
BUNGALOW25
SPAIN

15. CHICKEN
FOX TV
TV CHANNEL
BUNGALOW25
SPAIN

16. MILLION DOLLAR BABY
DIGITAL +
PAY-PER-VIEW TV
CONTRAPUNTO
SPAIN

17. ADAPTATION
DIGITAL +
PAY-PER-VIEW TV
CONTRAPUNTO
SPAIN

18. KILL BILL
DIGITAL +
PAY-PER-VIEW TV
CONTRAPUNTO
SPAIN

19. YANOMAMI
SURVIVAL INTERNATIONAL
TRIBAL PEOPLES RIGHTS
PUBLICIS COMUNICACION ESPANA
SPAIN

20. BUSHMAN
SURVIVAL INTERNATIONAL
TRIBAL PEOPLES RIGHTS
PUBLICIS COMUNICACION ESPANA
SPAIN

21. ABORIGINE
SURVIVAL INTERNATIONAL
TRIBAL PEOPLES RIGHTS
PUBLICIS COMUNICACION ESPANA
SPAIN

* 18 PIEZAS EN LA SHORT LIST DE OUTDOOR

1. FORMULA
CHUPA CHUPS
LOLLIPOPS
DDB ESPANA
SPAIN

2. DINOSAURS
SEAT
SEAT ALHAMBRA
ATLETICO INTERNATIONAL
SPAIN

3. KNIGHTS
SEAT
SEAT ALHAMBRA
ATLETICO INTERNATIONAL
SPAIN

4. DOWN WITH HEELS
IKEA
IKEA
SCPF
SPAIN

5. SIESTA
IKEA
IKEA
SCPF
SPAIN

6. TOPLESS
IKEA
IKEA
SCPF

7. SPAIN
LIBERTÉ
IKEA
IKEA
SCPF
SPAIN

8. SELF-ESTEEM
AMERICAN NIKE
RUN AGAINST TAJO SPONSORSHIP
VILLAR ROSAS
SPAIN

9. RACE
AMERICAN NIKE
RUN AGAINST TAJO SPONSORSHIP
VILLAR ROSAS
SPAIN

10. ANGUISH
F.A.D. - ANTI-DRUGS ASSOCIATION
ANTI-DRUGS MESSAGE
DELVICO RED CELL
SPAIN

11. DEPRESSION
F.A.D. - ANTI-DRUGS ASSOCIATION
ANTI-DRUGS MESSAGE
DELVICO RED CELL
SPAIN

12. PARANOIA
F.A.D. - ANTI-DRUGS ASSOCIATION
ANTI-DRUGS MESSAGE
DELVICO RED CELL
SPAIN

13. CHIMNEYS
WWF ADENA
AGAINST TOXIC WASTE
CONTRAPUNTO
SPAIN

14. DRAIN
WWF ADENA
AGAINST TOXIC WASTE
CONTRAPUNTO
SPAIN

15. EXHAUST
WWF ADENA
AGAINST TOXIC WASTE
CONTRAPUNTO
SPAIN

16. WELCOME PHONE
BARCELONA CITY COUNCIL
BARCELONA BEACH
SMALL
SPAIN

17. ASHTRAY TRASH-CAN
BARCELONA CITY COUNCIL
BARCELONA BEACH
SMALL
SPAIN

18. ARMOURED VAN
NIKE
NEW BARCELONA FOOTBALL CLUB EQUIPMENT
REMO D6
SPAIN

9 CUÑAS EN LA SHORT LIST DE RADIO LIONS

1. SCHOOL
KIA MOTORS
KIA CARENS
TAPSA
SPAIN

2. DRUNK GUY
MIDAS
CAR SERVICING
SHACKLETON
SPAIN

3. DOCTOR
DAIMLERCHRYSLER
MERCEDES-BENZ SMART FORFOUR
CONTRAPUNTO
SPAIN

4. LOVER
DAIMLERCHRYSLER
MERCEDES-BENZ SMART FORFOUR
CONTRAPUNTO
SPAIN

5. NAMES
PRETESA
LOCALIA TV CHANNEL
SHACKLETON
SPAIN

6. ALDRIN
MITSUBISHI MOTORS
MITSUBISHI
REMO
SPAIN

7. WHITE NOISE
AMNISTIA INTERNACIONAL
CAMPAIGN AGAINST TORTURE
CONTRAPUNTO
SPAIN

8. FERNANDO
FIAT
ROAD SAFETY
VITRUVIO LEO BURNETT
SPAIN

9. MARTHA
FIAT
ROAD SAFETY
VITRUVIO LEO BURNETT
SPAIN

3 SHORT LIST EN PROMO LIONS

96 piezas en la short list de Mk Promocional y 3 de ellas españolas. Aunque realmente son 4 puesto que, de nuevo, en esta sección Kelifinder se cuela en dos categorías promocionales: en servicios públicos y en campaña integrada

1. KELI FINDER
SPANISH YOUTH COUNCIL
HOUSING INFORMATION WEBSITE
SHACKLETON
SPAIN

2. MASBELLA
GRUPO COSMOBELLEZA
WELLNESS FAIR
SHACKLETON
SPAIN

3. FAKE FRONT PAGE
EASYJET
NEW ROUTE TO MILAN
REMO D6
SPAIN

4. KELI FINDER (Campaña integrada)
SPANISH YOUTH COUNCIL
HOUSING INFORMATION WEBSITE
SHACKLETON
SPAIN

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